The Third Coast Renegades compete on the Sport Fishing Championship circuit out of Port Aransas, Texas. The club needed a brand that could stand next to the league's other teams on stage, on the dock, and in the feed, and a social system their crew could keep up through a full season.
The work
- Brand identity and kit
- Social carousel system
- Event storytelling
- Photography direction
- Season content calendar
01 Identity and kit
Built to be worn.
03 Key art
Gulf born grit.
02 Social system
One sentence across five tiles.
Carousel posts read as a single headline when swiped and as a complete grid when viewed together. Each event in the season gets its own run.
Top: MBGFC Labor Day Invitational, September 2026Bottom: Zane Grey Championship Playoffs, Cabo, October 2026
Crew spotlights
Each angler gets a profile and a short Q&A, run as a carousel. Grain, hairline rules, and the script wordmark carry from post to post.